Content is one of the most powerful tools in digital marketing, but only when it’s done with purpose. In this section of our blog, we cover everything from content planning and production to strategy, performance, and SEO alignment.
This is where we share practical advice and insight from the team behind RedCore’s own content strategies, along with the work we deliver for our clients. Every content marketing blog we publish is grounded in real-world application.
You’ll find content strategy articles that cover how to plan campaigns, write for conversions, target different stages of the funnel, and use keyword research to guide your pages. We also explore how content supports SEO and how to measure the performance of what you produce.
We don’t just talk about blog content. This category includes articles on landing page copy, lead magnets, email content, video scripts, and full-funnel content strategies. Whether you’re a marketing manager, in-house copywriter or business owner trying to get more from your site, this section will help you better understand what content works and why.
We also cover wider themes in content marketing, from updates to Google’s helpful content system, to AI’s influence on how businesses produce and repurpose copy. You’ll get our honest views on tools, trends, and techniques, including how we adapt strategies for different industries and audience types.
The goal of this content marketing blog is to help you build a system that drives traffic, leads and long-term organic growth.
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